More and more people are getting interested in investing in precious metals like gold and silver to make their money safer and more diverse. 

Two big online platforms where you can do this are BGASC (Buy Gold and Silver Coins) and APMEX (American Precious Metals Exchange).

In this article, we’re going to look at three important things about BGASC vs APMEX – the kinds of products they offer, how much they cost, and how good their customer service is. This way, you can figure out which one of these platforms might be the best fit for your precious metals investments.

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Overview of BGASC

Established in 2012, Buy Gold and Silver Coins Company (BGASC) has swiftly emerged as a prominent provider of precious metals for customers in the United States and beyond. 


With a robust inventory of coins, BGASC caters to investors seeking a diverse array of high-grade coins from different countries and historical periods. The company distinguishes itself by offering access to professional numismatists and coin experts who assist customers in selecting and purchasing coins.

Headquartered in Dallas, Texas, BGASC boasts over 20 years of experience in the industry, cultivating a reputation for delivering quality products and reliable customer service. 

Buy Gold and Silver Coins Company’s coin selection encompasses a broad spectrum, featuring coins from the United States, Canada, Europe, the United Kingdom, Australia, and various other countries. 

Their offerings span different periods, styles, and denominations, encompassing classic U.S. coins, modern mints, and rare coins. Investors can explore and purchase proof sets, commemorative coins, and more.

BGASC doesn’t limit its offerings to coins alone; the company provides a variety of precious metal bullion products, including gold bars and silver rounds. 

Furthermore, they extend their product line to encompass coins and bars from diverse countries, along with numismatic books and supplies, coin-collecting supplies, and more. Notably, BGASC holds the status of an authorized Professional Coin Grading Service (PCGS) dealer, enhancing its credibility in the industry.

Overview of APMEX

Headquartered in Oklahoma City and previously known as the American Precious Metals Exchange, APMEX holds a prominent position in online precious metals trading, ranking among the largest internet retailers in the United States. 


Since its establishment in 2000, APMEX has been led by President and Chairman Scott Thomas, alongside CEO Kenneth Lewis.

APMEX sets itself apart through its commitment to delivering an unparalleled experience in the precious metals domain. Whether it’s their exceptional service, high-quality products, secure storage options, prompt delivery, or other offerings, APMEX provides a host of benefits to its users.

The company’s customer support is also noteworthy, offering various channels, including chat support, which is particularly beneficial for those with urgent queries. 

Factor 1: Product Selection

BGASC: Product Selection

BGASC stands out for its diverse product selection, offering a wide variety of precious metals, including gold, silver, platinum, and palladium. Investors can choose from an array of bullion bars, coins, and rounds sourced from various reputable mints and refineries worldwide. 

Beyond standard bullion products, BGASC caters to a broader audience by providing pre-1933 gold coins, junk silver coins, and other numismatic items. 

This comprehensive range allows investors to diversify their holdings with different types of precious metals, making BGASC an appealing choice for those seeking variety and flexibility in their investment portfolios.

APMEX: Product Selection

APMEX sets itself apart with an extensive product catalog that surpasses many competitors in the precious metals market. In addition to offering gold, silver, platinum, and palladium bullion, APMEX provides a broad spectrum of numismatic and collectible items. 

This includes ancient coins, commemorative coins, and rare currency, appealing to collectors and investors with a penchant for unique and historically significant pieces. 

APMEX goes further by featuring exclusive and limited-edition products, meeting the demands of those who seek distinctive and hard-to-find items. The richness and diversity of APMEX’s product selection make it an attractive option for both investors and collectors alike.

BGASC vs APMEX Comparison:

When comparing the product selections of BGASC and APMEX, both companies offer a diverse array of precious metals, including popular choices like gold and silver. BGASC distinguishes itself by providing a range of numismatic items, pre-1933 gold coins, and junk silver coins. 

On the other hand, APMEX shines with an expansive catalogue that includes not only a variety of bullion but also a wide range of unique and collectible items. 

Investors seeking a broader selection, especially in the realm of exclusive and limited-edition products, may find APMEX to be a particularly enticing option. 

Ultimately, the choice between BGASC vs APMEX in terms of product selection may depend on individual investment goals and preferences.

Factor 2: Pricing

BGASC: Pricing

BGASC is known for providing competitive pricing on its precious metals products, maintaining low premiums over the spot price of the metal. 

They ensure transparency in their pricing structure, displaying any additional fees like shipping or insurance clearly during the checkout process. 

BGASC also offers volume discounts for larger orders, allowing investors to potentially save on their purchases. This affordability makes BGASC an attractive choice for investors looking for cost-effective options in the precious metals market.

APMEX: Pricing

APMEX generally offers competitive pricing but tends to have slightly higher premiums compared to BGASC. 

The higher premiums are often associated with APMEX’s extensive product selection and exclusive offerings, catering to investors seeking a broader range of options. APMEX addresses concerns about pricing by providing a price match guarantee. 

This guarantee ensures that if a customer finds a lower price on an identical product from another online dealer, APMEX will match that price, offering customers confidence in securing competitive rates for their precious metals investments.

BGASC vs APMEX Comparison: 

Comparing the pricing strategies of BGASC vs APMEX, both companies aim to provide competitive rates for precious metals. BGASC emphasizes low premiums, transparent pricing, and volume discounts for larger orders. 

In contrast, while APMEX’s premiums may be slightly higher, they offer a price match guarantee, allowing customers to be confident in securing the best available price. 

Investors seeking cost-effectiveness may find BGASC appealing, while those valuing a broad product selection and price assurance may prefer APMEX. The choice ultimately depends on individual preferences and priorities in the pricing aspect of precious metals investing.

Factor 3: Customer Service

BGASC: Customer Service

BGASC takes pride in offering responsive customer service, where representatives are available to assist customers through phone or email. 

The company’s website is designed to be user-friendly and provides valuable information about the precious metals market, investment strategies, and detailed product information. 

While BGASC may not offer extensive educational resources like APMEX, its focus on responsive customer service and an informative website aims to help investors navigate their purchasing decisions with confidence.

APMEX: Customer Service

APMEX is recognized for its highly regarded customer support, providing knowledgeable representatives through phone, email, or live chat to assist customers. The company goes the extra mile by offering a variety of educational resources on its website, such as articles, videos, and market updates. 

Their commitment to customer education is evident through tools like price alerts, wish lists, and a customizable portfolio tracker, empowering customers to monitor investments and stay informed about market trends. 

This dedication to customer service and education makes APMEX an appealing choice for both new and experienced precious metals investors.

BGASC vs APMEX Comparison

Comparing the customer service of BGASC vs APMEX highlights their distinct strengths. BGASC stands out for its responsive customer service and informative website, providing essential market information and direct assistance. 

APMEX, on the other hand, excels with highly regarded customer support and a comprehensive set of educational resources, offering customers a wealth of information to enhance their understanding of the precious metals market. 

The choice between the two may depend on individual preferences, with BGASC appealing to those seeking direct assistance and market information, and APMEX catering to those valuing a strong customer service focus coupled with extensive educational resources.

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Conclusion: BGASC vs APMEX

Both BGASC vs APMEX offer valuable services for precious metals investors, each with its own set of advantages. 

BGASC stands out with its diverse selection of precious metals, competitive pricing, and responsive customer service, making it an excellent choice for those seeking affordable and varied investment options. 

On the other hand, APMEX excels in providing an extensive product catalog, including exclusive items, and is complemented by a commitment to customer service and educational resources. 

The decision between BGASC vs APMEX ultimately depends on individual preferences, with BGASC catering to those prioritizing competitive pricing and diverse bullion products, while APMEX appeals to those interested in an extensive catalog and comprehensive investment tools. 

Consider the unique strengths of each platform to make an informed choice based on your specific investment goals.